Who is TEEL Construction?
Since 1987, TEEL Construction has delivered top-quality general contracting and design-build services nationwide — from ALDI grocery stores to airport lounges to country clubs. With nearly four decades of business under their belt, a 90% repeat client rate, and a reputation built on professionalism and Zero Punch List completion, TEEL isn't just good at building things. They're good at running a tight operation.
So when it came time to make training an official, scalable part of how they operate, they approached it the same way they approach every project: seriously.
The problem: Great processes, no real home
TEEL had been building SOPs for nearly a decade — all of it living in sprawling Google Docs. Good information, wrong format.
When they decided to make training official and tie it directly to their SOPs, they needed a platform that could do two things: house everything cleanly, and actually get adopted by a team split between desk workers and people out in the field every day.
After 10–15 interviews with competing platforms, Trainual won — not just on features, but on feel.
"The customer service promised by Trainual, and just the very user-friendly website database — it's very simple to create content and complete any type of module. That's really how we chose it." — Leslie, Director of Community
The solution: One roof, zero friction
Getting Trainual off the ground didn't require a massive lift. TEEL already had presentations and materials ready to go, so uploading content and building out quizzes was straightforward.
The bigger surprise? How quickly the team ran with it.
"Once they logged on and realized how easy it was to use, we haven't really gotten any questions." — Leslie, Director of Community
No hand-holding required. Employees without formal training roles started building their own modules. Team members flagged typos through the platform. And when TEEL rolled out a new ERP software company-wide, Trainual guided employees through it — cutting down on the back-and-forth dramatically.
"It did avoid a lot of back and forth between me and employees because they had the information readily available on Trainual. I was kind of impressed by how smooth setting it all up was." — Hassan, Senior Marketing Manager
How Trainual turned onboarding from a 4-hour binder to something people actually enjoy
Ask Leslie about onboarding before Trainual and she'll tell you about a very large binder and a lot of glazed-over eyes.
"People probably retained 10% of what I said over 4 hours." — Leslie, Director of Community
Now, new hires get a personal intro, meet the team, then sit down with a structured Trainual path — videos from real employees, a message from the president and CEO, quizzes, and a look at the leaderboard so they immediately get a feel for the culture.
The 4-hour information dump? Gone.
Competition did the heavy lifting on adoption
Here's the part prospects love. TEEL has a competitive team — field workers and office staff who don't always share the same space. Trainual's leaderboard and completion tracking gave them a reason to compete with each other.
"We have office employees competing with field employees throughout their training progress — how much they've completed, who's ranking 1, 2, 3, 4. It pushed the initiative forward without us putting in extra effort." — Hassan, Senior Marketing Manager
Nobody was told to care about their training completion rate. The dashboard made it visible, and a competitive culture did the rest.
TEEL has even started building training completion into their company-wide pay-for-performance (P4P) program, with a 75% completion goal tracked at the end of the year.
Compliance built right in
In construction, compliance isn't a nice-to-have — it's the difference between a project running smoothly and a serious liability. OSHA regulations, safety certifications, equipment training — the list is long, and the stakes are real. When something goes wrong on a job site, "we meant to train them on that" isn't a defense.
TEEL uses Trainual as a hard gate. Employees don't get access to company vehicles, for example, until vehicle training is complete. The reporting dashboard makes accountability effortless.
"I can have 10 people who want a company vehicle, but unless they finish their vehicle training, they aren't going to get it. It's really easy to just log in and see who did what they were supposed to do." — Leslie, Director of Community
For field-heavy teams in construction — or any compliance-driven industry — Trainual Courses takes this even further. Pre-built, ready-to-assign safety and compliance content means your team is covered without your trainers having to build everything from scratch. Less guesswork. More confidence.
The SOP audit they didn’t know they needed
Moving into Trainual didn't just digitize TEEL's processes — it made them better. Breaking SOPs into structured modules forced a full reassessment of what they had, and surfaced gaps they didn't know existed.
"It kind of broke it up into pieces for us, so we're assessing it a lot better." — Hassan, Senior Marketing Manager
Culture & employee engagement
Most companies push training top-down. TEEL flipped it.
Instead of training being something leadership does to the team, it became something the team owns together. Employees submit suggestions. They build their own modules. They show up in the content. When new hires log in for the first time, they're not watching some faceless corporate video — they're seeing their actual coworkers.
The impact showed up in TEEL's biannual employee engagement surveys: 5 to 6 unprompted comments about Trainual, all positive, all asking for more. Career paths. Growth tracks. New content.
That's not a training tool anymore. That's a culture signal.
"It definitely helped the team get more involved, without us pushing the agenda." — Hassan, Senior Marketing Manager
What’s next: Where courses come in
TEEL isn’t slowing down. In fact, they’re doubling down.
Off the back of Trainual, the team is now building a full in-house, podcast-style studio dedicated entirely to training content — a direct result of the creative momentum the platform unlocked.
The vision goes beyond just better videos. They’re planning:
- More employee involvement in training content
- Industry guest interviews and expert insights
- Fully built-out career paths for every role
“We’re investing 10 times more than we were previously into training content.” — Hassan, Senior Marketing Manager
When better content meets a single source of truth, training stops being a bottleneck — and starts driving alignment, performance, and growth across the entire team.
Still on the fence?
This is what TEEL would tell you:
"Ease of use, streamlining, compliance, involvement from your employees — those are the most important things at a company, and Trainual makes it really easy. Completely worth it. 100%." — Leslie & Hassan
The TL;DR
- ✅ Replaced a 4-hour onboarding binder with an engaging, self-guided experience
- ✅ Got full team adoption — field and office — with zero resistance
- ✅ Used leaderboards and gamification to make training competitive (organically)
- ✅ Gated compliance requirements like vehicle training through completion tracking
- ✅ Smoothed a company-wide ERP rollout using Trainual as the guide
- ✅ Unlocked a full SOP audit just by moving their content into the platform
- ✅ Built employee engagement, not just compliance
The bigger picture
TEEL has been building things that last since 1987. Grocery stores, airports, country clubs, restaurants — projects where details matter and reputation is everything. A 90% repeat client rate doesn't happen by accident. It happens because the whole team, from the office to the field, is aligned.
Trainual didn't change who TEEL is. It just gave their culture a place to live — and a way to scale.
"No complaints on our side. It requires very little training to figure out how to do something on Trainual. I can ask any one of our employees to log in and create a module, and they'll figure it out. Anybody can do it." — Hassan, Senior Marketing Manager
If your team is running on Google Docs, binders, or institutional knowledge that lives in one person's head — TEEL's story is your road map.
Ready to see what it looks like for your team? Book a demo.
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