Trainual Presents Playbook 2020, The Ultimate SMB Virtual Conference


Playbook 2020, a virtual event headlined by Daymond John, will take place on November 5, 2020, starting at 9 am PT/12 pm ET.

Scottsdale, Ariz., Oct. 27 2020  — Trainual is hosting Playbook 2020, a free, virtual event on November 5, 2020 from 9am - 3pm PT. The event will feature some of today's top business leaders, including Daymond John from ABC’s Shark Tank, Entrepreneur Magazine's Jason Feifer, Slack’s Dawn Sharifan, HubSpot’s Celine Kimberly, Adobe’s Kevin Lau, and more.

Playbook 2020 will host a lineup of candid conversations sharing stories and strategies for scaling from 10 to 100 employees. And there is no cost to attend - so everyone can benefit from the day's lessons. Details and registration for the event can be found at

A lot of small businesses think that you need millions of dollars in capital or budget to grow significantly, get your processes humming, or build a top-notch team. But that's just not true. This event is all about taking the strategies that top companies are using and applying them to small businesses. And we’re putting emphasis on not losing sight during a challenge like COVID-19, and using change to your advantage.

Through a series of panels, attendees will learn tactical ways to keep their teams growing even during turbulent times, turn customers into raving fans, systemize the processes in their business and maximize marketing spend. It’s said that most small businesses fail within the first 5 years. But Trainual’s goal with Playbook 2020 is to help companies push past the status quo and build long-lasting businesses.

“After seeing the impact of Training With Empathy, a similar event we hosted with Gary Vaynerchuk’s Empathy Wines earlier this year, we knew we wanted to bring an even bigger event to life,” said Chris Ronzio, founder and CEO of Trainual. “I’m excited to have such an incredible lineup of speakers from so many different companies and industries, including one of the Sharks. And I hope that attendees will walk away with tangible advice that they can use to scale their businesses – especially in such a challenging time.”

The full list of event speakers include:

  • Daymond John, Founder/CEO of FUBU & Star of ABC's Shark Tank
  • Jason Feifer, Editor in Chief of Entrepreneur magazine
  • Dawn Sharifan, VP of People, Slack
  • Kevin Lau, Global Head of Customer Advocacy, Adobe
  • Celine Kimberly, Director of Customer Success, HubSpot
  • Hollen Spatz, VP of People Operations, ClassPass
  • Ryan Bonnici, CMO, G2
  • Jesse Horwitz, Co-Founder & Co-CEO, Hubble
  • Everette Taylor, CMO, Artsy
  • Nicole Caracci, Head of People & Talent at Athletic Greens
  • Josh Macintyre, Head of Revenue Operations, Grammarly
  • Margaret Kim, Director of Strategy & Operations, Ellevest
  • Cameron Herold, Founder, COO Alliance
  • Melanie Travis, CEO, Andie
  • Ryan Steinberg, Head of Global Support Operations, Intercom
  • Erin Blaskie, Director of Marketing, Fellow
  • Anthony Svirskis, CEO, TRIBE
  • Ian Faison, Host, Demand Gen Visionaries

“It seems like everyone is looking for a playbook these days—because the way small businesses do business has changed," said Jonathan Ronzio, CMO at Trainual. "So we wanted this event to be extremely tactic driven and I’m thrilled that some of the top names in the game are ready to open their books and dish out the plays they’re still seeing working when it comes to scaling your team, dream, and the bottom line.”

About Trainual:
Trainual is the leading playbook builder and helps businesses onboard, train, and grow their teams by documenting what they do. On a mission to make business easier, the company provides a simple, affordable solution for creating interactive training manuals, building scalable processes, and testing employee knowledge. In just 2.5 years after launching, Trainual has over 4,000 companies and 72,000+ users in over 120 countries around the world. To learn more, visit or download the app directly from the Apple App or Google Play Store.

Trainual media contact:
Becky Winter