September 7, 2022
This week’s inspo: Shane Hawkins.The son of late Foo Fighters’ drummer Taylor Hawkins took the stage on Saturday to perform “My Hero” with the band, channeling his dad’s ferocious energy and just generally killin’ it on stage. Who’s chopping onions around here?
Hot off the SMB press this week:
WHERE’S THE RESET BUTTON?
For startups that have experienced success, a lot of “number one priorities” can start to pile up — trying to do them all is just asking for things to go haywire. Continuing your success means focusing on what really matters and saying no to the rest.
I’m an entrepreneur — I got to where I am by saying yes.
We get it. Being a leader of a growing business means chasing down a lot of opportunities. But think about this: Unlike other resources, our time and attention are finite. And according to Trainual certified consultant Elizabeth Yarbrough, prioritizing isn’t just deciding what’s most important — it’s deciding what gets our time and attention and what doesn’t.
Makes sense. So, how do I start?
You may already have a list of to-do’s that needs to be whittled down to what’s most important. Here are four guidelines for setting those priorities:
👉 Check out the last guideline.
GET IN, WE'RE GOING TO PLAYBOOK
Oh yeah, we’re talking about Playbook 2022. Join us September 21-22 to steal winning plays from today’s biggest names in small business.
Don’t believe us? Just take a look at our all-star speaker roster. In fact, you’ll have the opportunity to ask Drybar franchise co-founder Alli Webb and marketing whiz Seth Godin anything you want to know about growing and scaling your business. Plus, you’ll hear from the people behind today’s fastest growing companies like Basecamp, Hubspot, The Giving Keys, PandaDoc, Little Spoon, and The Cupcake Collection.
PLUS: One lucky Trainual customer will be chosen to participate in the first annual Extreme Home Makeover – Trainual Edition! Two of our success coaches (wizards, really) will optimize your account live on stage so that you’re running leaner and meaner than ever before. Interested in volunteering your business? Fill out this form today to be considered!
Remember: This event is FREE, totally digital, and completely candid. All you have to do is save your spot today.
👉 Register now.
What it is:
Your mission statement is how you communicate your purpose, values, and ideas. When done right, it gives you a framework for the future and provides direction for leadership and decisions.
But who even looks at our mission statement?
While not everyone will read your whole “About Us” page, here’s who you’ll likely talk to through your mission statement:
I kind of just whipped one up… but I think it’s fine.
A mission statement is essential to consistent branding and operations, so it’s important to get it right. Here’s what’ll make a killer mission statement:
👉 See more mission statement tips.
PHONING IT IN
Quiet quitting: when employees who are burnt out or dissatisfied put in the least amount of effort possible to do their jobs. It stems from the belief that work is not the most important thing in people’s lives, but rather, pursuing interests outside of work.
This idea isn’t new.
Remember the phrase “phoning it in” from the ‘90s? Disgruntled employees would deliver sub-par work performances and do just enough to get paid — sound familiar?
But the 2022 version is slightly different. For one, workplace happiness is a much bigger priority for employees — if they don’t like your culture, they’ll quit (either officially or quietly).
Plus, because almost everyone has a smartphone, there’s this expectation that an email or a Slack message should be seen and responded to ASAP. While some companies believe it leads to more productivity, it’s actually resulting in burnout.
So what should business leaders do to manage quiet quitting?
You want to improve employee happiness and protect your workplace culture. Try these tips:
👉 Plus, when it’s appropriate to fire quiet quitters.