Doing and documenting processes — at the same time!

Today’s feel-good news: On Sunday, fans of Turkish soccer club Beşiktaş threw toys onto the pitch to be donated to children affected by the devastating earthquakes in Turkiye and Syria last month. We’re not cry— NVM, we’re definitely crying.

Hot off the SMB press this week:

• Most SMBs are struggling to hire. Here’s how to get a leg up on the competition.
• How to auto-generate step-by-step processes as you do them!

But first, here are some headlines that caught our attention this week.

TL; DR

This week's highlight reel

• March mentorship (and money). The Ladies Who Launch community is offering women and non-binary small business owners capital through a $10K grant, mentorship from industry experts, and six whole months of free education and support. And there’s plenty of time to apply — get your application in before Friday, March 31.
• 2,995. That’s the whopping total of consecutive days Disneyland passholder Jeff Reitz went to the theme park — getting himself a place in the Guinness World Records. The most impressive part is he managed to pull this off around his full-time work schedule. (And you thought you knew a Disney-lover.)
• The new butter coffee is here. Infamous coffee chain Starbucks is bringing a little bit of Italy to their franchise by launching an olive oil-infused coffee. Giving you the… oil-atte? M-oil-chiatto? Nope, the Oleato. #OpportunityMissed. The best part: Kourtney Kardashian says it’s healthy. (And you’ll find us doing our own research on that.)
• New dress code alert. You’ve got business casual, professional, and… rugged? Reportedly, BBC News presenters have been told that they can dress “sweaty and dirty” because it makes them seem more trustworthy. Feel free to add that to your employee handbook — snag our Dress Code Policy template to get started.

HELP WANTED

How SMBs can boost their hiring efforts in 2023 

Hiring: It’s a struggle.‍
Is there an echo in here? Because according to five separate small business surveys released in the past two months, the majority of SMB owners are looking to add to their workforces this year — but hiring challenges are making the task exceedingly difficult.

The unemployment rate is the lowest it’s been in over 50 years, and job creation is still going strong, so prospective employees can have their pick when it comes to jobs. It’s no surprise that SMB leaders said their top hiring challenge was finding quality candidates.

“Help wanted” signs just aren’t gonna cut it.
So, how do you find, attract, and retain employees who are the best fit for your business? According to Adam Posner, founder and president of NHP Talent Group, you have to approach talent acquisition like a recruiter — and here are his three tips to do just that:

1. Understand your candidates’ motivation to work with you.
Figure out why candidates are unhappy at their current jobs — then leverage it to entice them to work for you. 

For example, one of the biggest core motivators right now is a clear career path, which gives employees a laid-out plan for moving up. So, your SMB can attract top talent — who are looking for a long-term opportunity — just by taking the time to outline and solidify a potential career path.

2. Give employees the choice of remote work.
Money and titles aren’t the only ways to entice candidates in your direction. In fact, what you really need to provide are trust, options, and choices:

• Trust the employee you hired to get their work done and stay up to date on training from anywhere. 
• If your business has the potential to work remotely, offer the option for employees to come into a physical office or work from home.
• Give them a choice to do whatever works for them.

👉 Find out tip number three.

CAPTURE IT

Document processes in half the time with Trainual Capture

Wait, are you serious? 
You got that right. With the Trainual Capture Chrome extension, your processes basically document themselves. Here’s how it works.

Step 1: Download and open the Trainual Capture Chrome extension.
Step 2: Log in to your Trainual account. (Need one? Try it for free.)
Step 3: Click start.
Step 4: Run through any online process. It could be requesting time off, updating a customer’s account info, processing a payment — anything!
Step 5: Click finish.

Then, take a look at your fully documented process. Showing step-by-step instructions, complete with screenshots and written descriptions for each click you made while capturing. 

Hellz, yeah! That’s really all there is to it?
Really. It’s that easy. 

But, wait! There’s more. The best part is you can add your process straight to your business playbook (in Trainual, of course) with just a click. So you can share it with your whole team in a snap.

So yeah, you (or anyone else on your team) can carry out an everyday process when bam! Just like that, it’s 100% documented. With zero extra time invested in documentation.

Meaning you can wave goodbye to the days where you stop what you’re doing (um… running a business?) to document something. Because now you can document at the exact same time as you’re getting it done. 

Time to get back to what you do best: growing and scaling your biz — and there’s plenty of time for that when you use Trainual Capture.

👉 Download Trainual Capture now.

LOOK MA, WE MADE A PODCAST

This week on Organize Chaos

Don’t you love it when you finish a meeting early and have an extra 10 minutes before your next Zoom call? While you could use that time to edit your March Madness bracket (again), you also have the chance to bless your ears with the latest tips and tricks for small business leaders, courtesy of Organize Chaos.

Throughout the week, founder and CEO of Trainual, Chris Ronzio, offers up free entrepreneurial and small business leadership advice on the podcast, covering everything from people to processes to productivity — and how to organize your life around it all. The best part? Each bite-sized episode is less than 10 minutes.

Check out some of our most recent episodes:

• When reliability becomes a liability.‍
• Generalists vs. specialists: The best time to hire both for your business.