Christopher Gwinn

Great Lakes Advisory

About Christopher

Chris Gwinn is the Founder and Fractional CFO of Midwest CFO. With a history as a successful serial entrepreneur, Chris specializes in scaling businesses and optimizing financial and operational strategies. Before Midwest CFO, Chris led Great Lakes Advisory (GLA) as CEO, transforming it into a top-tier operations agency. As the #1 Certified Trainual Consultant, he worked with global businesses featured on the Inc. 5000 list. Under Chrisโ€™s leadership, GLA scaled by 400%, embraced a 100% remote team, and thrived using the Entrepreneurial Operating System (EOS). Chrisโ€™s journey began in corporate finance at Milwaukee Tool and BNP Paribas, followed by managing over $85MM in assets at Northern Trust. His financial expertise extended to healthcare as the Director of Finance and Operations at Harmony Center, achieving a 500% increase in patient collections and a 300% boost in profitability. A Marquette University alum with a CFAยฎ designation, Chris is passionate about corporate finance, strategic planning, and leadership. Beyond work, he enjoys family time with his wife, Courtney, and son, Oscar, indulging in golf, running, cycling, snowboarding, and quality moments with their Australian Shepherd, Igor. Chris Gwinn is your go-to expert for navigating your business's success!


Jennifer Annand

Chris went above and beyond to help our team meet a very important deadline for a large company-wide project. He was responsive and reliable and produced 5 star work in an extremely efficient and organized manner. We HIGHLY recommend Chris for his consulting work!

Charlene Moran

The team at Great Lakes helped us build out the foundation for our LMS, Trainual. Each person was wonderful to work with, professional, personable and productive. They took what could have been a daunting and lenghty project and made it bite-size easy, finishing on target. Special shout out to Emily McAdoo for her precision and patience!

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