In this episode, I chat with John Lee Dumas all about the process of building an audience. JLD is the host of Entrepreneurs on Fire, an award-winning podcast where he interviews entrepreneurs who are truly on fire. I was fortunate enough to be on his podcast, episode number 1921 so check that out.He's done over 2,500 episodes at this point. A million-plus listens a month, seven figures of annual revenue, so you've definitely heard of him and he's just now getting started. So he tunes in from Puerto Rico in about a 15-minute quick episode, but he just delivers nugget after nugget of wisdom about how he built his podcasts initially grew the audience, continued to get big guests and then just runs it like a machine where he doesn't have to think too much about it. So you can learn a lot from how he produces his podcast and how it applies to your business. Give it a listen.